AI Digital Transformation Articles

Digital Transformation, Future, IT Barry Ross Digital Transformation, Future, IT Barry Ross

Digital Transformation: What is “No Code” technology" and the difference between "Low Code" technology?

No code technology refers to a type of software development platform that enables users to create applications and automate various processes without writing any code. This technology is designed for non-technical users such as business analysts, project managers, and others who want to create custom software solutions to support their needs but do not have the technical skills or resources to do so.

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Digital Transformation Barry Ross Digital Transformation Barry Ross

How Banks are Digitally Transforming their Customers' Experience

Don't look now but your neighborhood Bank Branch location may soon be closing.  The Banking industry has woken up to two important facts:

  1. Most Customers really don't like (or have time) to come into a Bank Branch (or use ATMs) and more and more of them would rather just use their laptops, tablets or smartphones for most transactions
  2. It costs a Bank 90% less for a customer to use a mobile app to complete a transaction vs them coming into a bank to execute a transaction
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Digital Transformation Barry Ross Digital Transformation Barry Ross

Digital Transformation Megatrend: More Automation... and Less Sales Reps in the Future

A Digital Transformation Megatrend is rippling through every industry, business and job around the world at a breathtaking pace.  If you're working in Sales and Marketing, you should be paying very close attention to this trend.

Please don't shoot the messenger... in the next few years look for an increase in marketing automation investments and a reduction of inside and outside enterprise sales rep jobs.

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