Ross & Ross International
Customer Retention
Customer Retention Improvement Program
(CRIP)
Our Customer Retention Improvement Program
(CRIP) will quickly improve your Customer Retention and increase
existing customer sales.
We can help you build a high productivity
customer retention infrastructure to rapidly grow your Company's
Top and Bottom Line for existing customers. In addition, you
will substantially increase customer satisfaction. There are
only four steps:
STEP ONE - Evaluate Your Current Retention
Program
1.1 Evaluate your current program
1.2 Develop a Short-term CRIP Improvement Checklist
STEP TWO - Build a Cost-Effective CRIP Infrastructure
2.1 Build a CRIP Infrastructure
2.2 Develop or Update Your Customer Database
2.3 Create Key Management Reports and Standard Processes
STEP THREE - Implement a CRIP Pilot
3.1 Build a Target List of Existing Customers
3.2 Create Sales Potential
3.3 Pre-Qualify Customer Leads
3.4 Qualify Customer Leads
3.5 Close New and Upgrade Deals
STEP FOUR - Continuous Review & Improve
the Process Results
4.1 Survey Customers
4.2 Implement a Customer Sales Feedback System (closed loop)
Please Contact Us
or call us at 650-572-0102 today, if you would like to rapidly
improve your top and bottom line growth.
Click Here to Contact Us
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