Ross & Ross International
Customer Acquisition
Sales Lead Improvement Program (SLIP)
Take our Customer Acquisition One-Page Survey
to Determine if you Need to Improve your Sales Lead Program.
Click
here to see the Survey.
Implement our Sales Lead Improvement Program
(SLIP) to quickly improve the health of your Customer Acquisition
Program. We can help you build a high productivity lead infrastructure
to rapidly grow your Company's Top and Bottom Line. There
are only four steps:
STEP ONE - Evaluate Your Current Lead Program
1.1 Evaluate your current program
1.2 Develop a Short-term SLIP Improvement Checklist
STEP TWO - Build a Cost-Effective SLIP Infrastructure
2.1 Build a SLIP Infrastructure
2.2 Develop or Update Your Prospect Database
2.3 Create Key Management Reports and Standard Processes
STEP THREE - Implement a SLIP Pilot
3.1 Build a Target List of Suspects
3.2 Create Sales Prospects
3.3 Pre-Qualify Leads
3.4 Qualify Leads
3.5 Close Deals
STEP FOUR - Continuous Review & Improve
the Process Results
4.1 Survey Contacts
4.2 Implement Lead Feedback System (closed loop)
Please Contact Us
or call us now at 650-572-0102 today, if you would like to rapidly
improve your top and bottom line growth.

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