"Our prime purpose in this life is to help others" - Dalai Lama

About Us

Ross & Ross International is located in Silicon Valley / San Francisco Bay Area and was co-founded by Alana and Barry Ross. Barry is originally from New York and Alana hails from London. 

Over the last 20+ years, we have successfully helped companies around the world transform their businesses, accelerate sales and increase productivity using the latest technology. We assess what changes organizations need to make to adapt and digitally transform their workplace to position themselves for the future. 

We work with Small and Midsize Businesses.  Gartner Research defines:

  • Small Business (under 100 employees or less than $50 million in annual revenue)  
  • Midsize Businesses (100 to 1,000 employees or from $50 million to $1 billion in annual revenue)

Here are a few ways how we can help you digitally transform your organization:

  • Train your Executives and Management team on Digital Transformation (self-paced online and live programs)
  • Coach you on Digital Transformation strategies, issues, plans, projects and growth
  • Provide a comprehensive Digital Transformation Assessment of your business and give you an outside perspective
  • Assist your team in accelerating the roll-out of your Digital Transformation projects

"We live and breathe the latest technology. Our team loves to help companies digitally transform their business to dramatically increase customer success, improve the productivity of their people and accelerate sales."


When we start a new project, we understand that digital transformation, new technology and process change can be difficult and increase stress levels. However, we figure out how to minimize the difficult aspects of new solutions and maximize everyone’s productivity.  The goal is to improve productivity and sales, make the systems less painful and frustrating – and to have more fun while working.

We publish articles on the latest and emerging technology products and services, digital transformation, sales and productivity tips, our favorite apps and gadgets, key tech and industry trends, tools, processes, best practices, future tech, new ideas on increasing sales... and more!  We also write about Smarthome Technology, Healthcare, Green/Alternative Energy and Wireless Devices (smartphones, tablets, wearables and internet of things).

Education for Life

We host free educational webinars for Small and Midsize Businesses (SMBs) to help Executives and Managers digitally transform their companies. We know your time is valuable so we're keeping each webinar to just 30-40 minutes. We guarantee that you'll get at least one good idea that will help you save time and money transforming your business this year.

We also developed a cloud-based training course (self-paced) for Executives and Management Teams titled: "What Every Executive & Manager Needs To Know About Digital Transformation" 

More about our Leadership Team

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